Sales Automation CRMs | Marcell Media

Sales automation uses technology to handle repetitive tasks like follow-up emails,

lead tracking, quote creation, and deal updates — so you can focus on building

relationships and closing sales, not chasing admin.

Think of it as your digital sales assistant — keeping everything running behind the

scenes while you do what you do best.

A Customer Relationship Management (CRM) system helps you keep track of

every lead, customer, conversation and deal — all in one place. No more missed

messages, forgotten follow-ups, or disorganised data.

What is a CRM, and why would my business need one?
A CRM (Customer Relationship Management) system helps you keep track of your customers and leads in one place.

It shows who has contacted you, what they’ve asked about, and what stage they’re at in the buying process.

It helps you stay organised, follow up on time, and never miss an opportunity—whether you’re a one-person business or have a small team.
What does sales automation actually do?
Sales automation handles repetitive tasks for you, like sending welcome emails, following up with leads, booking appointments, or even sending reminders.

Instead of manually chasing people or copying and pasting messages, the system does it for you—saving time and making sure nothing slips through the cracks.
Will you set everything up for me?
Yes, we handle the full setup.

We’ll recommend a system that fits your business, customise it to your needs, connect it to your website or forms, and show you how to use it.

You won’t need to worry about anything technical—we make it simple and guide you through the whole process.
Can this connect to my website or email marketing?
Absolutely.

A good CRM works hand-in-hand with your website and tools like email marketing or online booking systems.

For example, when someone fills out a form on your website, their details can go straight into your CRM, and an automatic follow-up message can be sent without you lifting a finger.
Is this only useful for bigger companies with sales teams?
Not at all. In fact, sales automation is especially helpful for small businesses that don’t have the time or staff to manage every lead manually. It helps you stay organised and look professional—without needing to hire extra help.
How will I know if it’s working?
We’ll set up simple reports that show how many leads you’ve received, who’s been contacted, and which tasks the system has handled.

Over time, you’ll see better follow-up, faster responses, and more sales opportunities. And of course, we’ll be here to support you and make improvements if needed.